Schedule for BlogPhiladelphia, July 11-13
 
Day 1 - Wednesday, July 11
3:00 p.m. Hotel Check-In Where’s that? »
 
Day 2 - Thursday, July 12
8:30 - 9:00 a.m. Breakfast
9:05 a.m. Welcome by Meryl Levitz, President and CEO of GPTMC
9:20 a.m. Hello by Annie Heckenberger, Social Media Director, GPTMC
9:25 a.m. “Unconference” ground rules by Josh Hallett
9:30 – 10:45 a.m. Panel: The State of Social Media and Thoughts on the Future
Featuring: Caroline Marks (Ziddio), Vincent Veneziani (CrunchGear.com), AJ Daulerio (Philadelphia Magazine and Deadspin.com), Neal Stewart (Flying Dog Brewery), Emily King (Intelligent Travel blog from National Geographic Traveler)

Moderator: Joey Sweeney, Philebrity.com
10:45 - 11:15 a.m. Morning Break
11:15 - 1:00 p.m.

GENERAL
The NEW Work/Life Balance: Keeping Your Blogs and Social Media Life Separate
Leader - Alicia Dorset, Blog Editor, MS&L Digital/GM Fastlane and FYI Blogs

TECHNOLOGY
Creating and Leveraging Digital Video Online
Leader - Dina Kaplan, Blip.tv

MARKETING
Blogging and Business
Leader - Dave Coustan, Earthlink
1:00 - 2:15 p.m. Lunch presented by Ziddio.com
2:15 – 3:00 p.m.

GENERAL
Photoblogging
Leader - Albert Yee, dragonballyee.com

TECHNOLOGY
Getting Started: Your First Blog/Podcast
Leader - Lisa Marshall, lisabmarshall.com & PodCamp Philly

MARKETING
Paid Blogging and Commenting
Leader - Chris O’Donnell, TechDirt
3:00 – 3:30 p.m. Afternoon Break
3:30 – 4:15 p.m.

GENERAL
City Blogs
Leader - Joey Sweeney, Philebrity.com

TECHNOLOGY
Virtual Communities and Second Life
Leader – Don Bain, www.electricsheepcompany.com

MARKETING
How To Deal With Negative Comments
Leader - Scott McNulty, blog.blankbaby.com, forkyou.tv, tuaw.com
4:15 – 4:30 p.m. Introduction of Open Grid Formatted Session: Alex Hillman
4:30 – 5:45 p.m. Open Grid Sessions
5:45 – 6:00 p.m. Closing Remarks of Day 1; Information About Nighttime Activities
6:00 p.m. Happy Hour at Tavern 17 (this is in the Radisson)
9:00 p.m. GPTMC, uwishunu.com and IndependentsHall.org Invite You to Triumph Brewery
117-121 Chestnut Street (cross street is 2nd Street)
 
Day 3 – Friday, July 13
9:00 – 9:30 a.m. Breakfast hosted by uwishunu.com
9:30 – 10:45 a.m.

GENERAL (2)
Being Independent Doesn’t Mean Working Alone
Leader - Alex Hillman, IndependentsHall.org

Social Media for Newbies
Leader - Howard Greenstein, Socialmediaclub.org

TECHNOLOGY
Mobile Social Networking
Leader - Doug Bellenger, Phind Me

MARKETING
Blogger Relations: Pitching CGM
Leader – Josh Hallett, hyku.com
10:45 – 11:30 a.m. Morning Break
11:30 – 12:15 p.m.

GENERAL
The Blog Advantage: What are blogs and why are they so popular?
Leader - Lisa Marshall, lisabmarshall.com & PodCamp Philly

TECHNOLOGY
Keeping Up With The 2.0 World Without a Textbook
Leader - David Parmet, Parmet.net

MARKETING
What Is Open Source Marketing?
Leader - Valeria Maltoni, Conversation Agent
12:15 – 1:15 p.m. Lunch presented by Philly.com
1:15 – 2:00 p.m.

GENERAL(2)
The Green Blogosphere
Leader - Tony Guido, grow-design.com

Blogging: Is It Better In Groups?
Leader - Scott McNulty, blog.blankbaby.com, forkyou.tv, tuaw.com

TECHNOLOGY
Group Blogging and Podcast/Blog Integration
Leader - Whitney Hoffman, Podcamp Philly, The Parent’s
Eye View Blog, & LD Podcast
2:00 – 2:50 p.m. Open Grid
2:55 – 3:00 p.m. Closing Remarks
3:00 p.m. Conference Closed
3:30 p.m. Inaugural BlogPhilly Rocky Run Up the Philadelphia Art Museum stairs!
4:00 - 9:00 p.m. Philebrity Presents: BlogPhiladelphia Wrap Party @ National Mechanics (22 S. 3rd St.)

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